The Red Cup logo seeks to unify all aspects of the alcohol industry into one society that is able to interact and learn from the various cultures contained within. Ranging from the professional tasters to the daily drinkers.
This design comes inspired from spending decades navigating the trenches of those Los Angeles streets. The perfect combination of colors that allows you to get a pass in just about any neighborhood, while letting everyone know that you’re about having a good time with the liquid in your cup.
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